In a city of 5 million people, the number of customers of a new company increases at a rate proportional to the number of people who are not its customers. The company determines that in order for its business to be profitable, it must have at least 1 million customers at any point in time. The company has 1 million customers at the end of the third year of operation, starting from a customer base of 0. Assume that the population remains unchanged at any point in time.
- (i)
State a differential equation involving and , where is the number of customers (in millions) and is the number of years from the time the company starts its operation. Hence show that , where is a constant to be determined.
- (ii)
Sketch the graph of against .
- (iii)
At the end of the 6th year of operation, the company has a customer base of 1.8 million. However, due to new competitors, the growth rate of its number of customers is now modelled by the equation
It is known that under this model, its number of customers would drop to 1.65 million at the end of the following year of operation.
Determine in which year the company's business will become unprofitable.
It won't just hand you the answer — it asks where you're stuck.How the checker works
Worked solution
11(i)
1. Formulate the differential equation using the given rate of change.
Let the proportionality constant be .
Since the total population is 5 million and is the number of customers (in millions), the number of people who are not customers is .
The rate of increase of customers is proportional to this number:
2. Separate the variables and integrate to find the general solution.
Separating the variables:
(Note: The modulus is dropped since as the number of customers cannot exceed the total population.)
where is an arbitrary constant.
3. Apply the initial condition to find the constant of integration and show the given form.
The company starts with 0 customers, so when :
Substituting into the equation:
By letting , we can rewrite this in the required form:
4. Apply the secondary condition to determine the exact value of $k$.
At the end of the third year (), the company has 1 million customers ():
11(ii)
1. Find the starting point (intercept) and the horizontal asymptote.
For :
The curve starts at the origin .
From part (i), we know . As :
So, the line is a horizontal asymptote.
2. Sketch the graph for the practical domain ($t \ge 0$).
- Draw and label the horizontal axis as and the vertical axis as .
- Draw a dashed line for the horizontal asymptote .
- Sketch a smooth curve starting from , which is strictly increasing with a decreasing gradient (concave downwards), approaching the asymptote from below.
A smooth, strictly increasing and concave-down curve starting at the origin and approaching a horizontal asymptote at in the first quadrant.
11(iii)
1. Integrate the given differential equation to find the general form of $y$ in terms of $t$.
Integrating with respect to :
Integrating again:
2. Substitute the given boundary conditions to find the constants of integration $c$ and $d$.
At the end of the 6th year (), :
At the end of the following year, which is the 7th year (), :
Subtracting (1) from (2):
Substitute into (1):
So, the number of customers in the new model is given by:
3. Set up and solve an inequality to find the time $t$ when the business becomes unprofitable.
The business becomes unprofitable when the customer base drops below 1 million ():
Dividing by (which flips the inequality sign):
Solving using the quadratic formula:
Since this model applies for , we take the relevant interval for the larger root:
Thus, the number of customers drops below 1 million for .
4. Determine the specific year of operation from the calculated value of $t$.
The -th year of operation corresponds to the time interval .
Since , the time occurs during the 10th year of operation. Consequently, the business becomes unprofitable in the 10th year.
10th year
AI analysis — may contain mistakes.
Worked this one out on paper? Snap your steps and Gigle's AI math checker will circle the step where it went wrong.
More questions on this topic
- 1The points on a curve satisfy the equations and …
- 2In a large town, the number of people infected by a particular virus days after the virus was first discovered is …
- 3Consider the second order differential equation where and are no…
- 4A freshly brewed cup of tea, initially at a temperature of , is left out to cool in a room with a room…
- 5In a large town, the number of people infected by a particular virus days after the virus was first discovered is …